Hydra IQ is a trademarked deep moisturisation technique that encourages formation of new aquaporins in your skin, which helps manage the skin's moisture balance. Laconic Hydra-Q Moisturising cream is oil-free, dye-free and fragrance free. It's a brand that dermatologists suggest, one-of-a-kind facial moisturiser that absorbs like a gel.
Skin, the largest organ of our body is a flexible and protective shield that maintains body moisture. Also, acts as a barrier against harmful environmental factors like UV sun rays, dust, germs, bacteria etc. Bad lifestyle, stress, chemicals and UV rays have a damaging effect on our skin. Skin is composed of 2 layers: epidermal outer layer (highly cellular, acts as a barrier) and inner dermal layer (ensures strength and elasticity, gives nutritional support to the epidermis). Moisturiser’s hydrate and helps with essential skin care.